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AI employee placement

Your business,
represented
at all times.

Not software. Not a chatbot. A colleague.

Persona places a fully configured AI employee inside your operation. They carry your voice, follow your rules, and handle the outside world — so you only deal with what actually matters.

Watch it work See pricing
SM
Sofia Mercer
Executive Assistant · Acme Corp
"Thank you for reaching out. Sarah is currently heads-down on a product sprint — I'll make sure this lands with her and come back to you by Thursday with availability."
Active · Monitoring inbox
Live example · your persona looks like this
01Executive Assistant
02Sales Agent
03Support Rep
04Investor Relations
05Social Media Supervisor
06Finance Agent
·Persona isn't a tool. It's a team member.
The roster
Executive Assistant
Sofia
Mercer
Gatekeeper · Scheduler
Protects your calendar. Screens every inbound. Replies with warmth and authority.
  • Qualifies leads before they reach you
  • Sends emails under her own name
  • Reads screenshots, drafts replies
  • Signals deal quality privately
Sales Agent
Marcus
Reed
Qualifier · Closer
Follows up relentlessly. Never loses a thread. Knows your product cold.
  • Handles outbound sequences
  • Qualifies and books discovery calls
  • Mirrors prospect energy and pace
  • Escalates hot leads immediately
Support Rep
Dana
Elliott
Resolver · Escalator
Handles tickets before they become problems. Calm under pressure. Always on.
  • Triages inbound support volume
  • Resolves tier-1 issues solo
  • Escalates critical cases instantly
  • Tracks patterns, flags to founder
Investor Relations
James
Whitmore
LP Comms · Pipeline
Keeps investors warm. Manages cadence. Surfaces the right signals at the right time.
  • Screens investor inquiries
  • Manages update cadence
  • Never reveals financials or runway
  • Routes priority investors fast
14
Days from signup to live persona
6
Persona roles available now
∞
Replies per month on retainer
Live simulation
Pick a scenario. Watch Persona handle it.
Real business messages. This is exactly what your configured Persona looks like in action.
Persona · Live Demo
Simulation active
Business Mindset On — reads the play
SM
Sofia Mercer
Executive Assistant · Persona
INVESTOR INQUIRY
Inbound message
From Michael Chen
SubjectPotential investment interest
SM
Sofia Mercer
Executive Assistant
Gatekeeper. Qualifies everyone. Lets through the right ones. Signals privately.
MR
Marcus Reed
Sales Agent
Qualifies harder. Closes for the call. Signals deal quality to the founder.
DE
Dana Elliott
Support Rep
Triage. Resolution. Escalation. Always calm. Never drops a ticket.
How it works
01
Brief us
Fill in your Protocol — company, products, rules, who gets through. Our intake form takes 20 minutes.
02
We name them
Your persona gets a full identity. Name, title, email address at your domain, tone of voice. Indistinguishable from a real team member.
03
They go live
Your persona is live within 14 business days. Handles inbound. Sends real emails. You approve before anything critical goes out.
04
You operate them
Drop any message into the Command Center. Paste a screenshot. They draft the reply. Copy or send in one click.
05
Business Mindset
Toggle on and they read the room — qualify harder, spot deals, and signal privately whether it's worth your time.
06
Scale your team
Add a second persona for sales. A third for support. Each configured separately. One monthly retainer covers them all.
The question everyone asks
"But who picks
up the phone?"

Nobody. And that's the point.

86% of business professionals say email is their preferred channel for work communication. Americans text and message 5× more than they call. The cold phone call is almost extinct in B2B.

Business happens in inboxes. In DMs. In email threads at 11pm. That's exactly where your Persona lives.

And when a call IS genuinely needed — your Persona doesn't take it. She earns it. She qualifies the person, sets the agenda, and puts a pre-briefed meeting on your calendar.

You only pick up when it's worth 20 minutes of your life.

Where business actually happens
✉
Email
86% of professionals prefer it. Sofia owns this.
💬
DMs & WhatsApp
Screenshot → Sofia reads it → drafts reply instantly.
📞
Phone calls
Scheduled by Sofia. You only take pre-qualified calls.
"Sofia lives where business actually happens — in the inbox."
Voice capability · Coming soon
Do the math
No HR. No vacation.
No sick days.
Just work.
×No onboarding. No offboarding.
×No salary negotiation.
×No notice period.
×No birthday presents.
×No office politics.
×No Mondays off. No Fridays either.
Every email. Every inquiry. Every follow-up.
24 hours a day. 7 days a week. 365 days a year.
The math
Junior EA — US market
Salary + benefits + recruitment + risk
$45,000/yr
Persona
$500 setup + $99/mo retainer
$1,688/yr
You save in year one
$43,312
Same inbox managed. Same emails handled.
Same professionalism. $43k saved.
Placement options
The face of your business. Always on.
One placement fee. One License. No surprises.
Placement
$500
one-time · per persona
Protocol built by our team
Persona named & email wired
10-scenario QA pass
1:1 handover session (60 min)
14-day delivery guarantee
Get started
Most selected
Standard License
$99
per month · per persona
500 replies included / month
Protocol updates as needed
LSA Support — 4 business days SLA
Monthly performance review
Need more? Reply Pack: $10 / 500
Priority Support (24h): +$20/mo
Request access
Bundle (2–6)
−25%
off placement + License
2 to 6 personas, any roles
25% off every placement fee
25% off every monthly License
Shared company Intel — faster build
One invoice, one account
Build my team
All Licenses billed monthly via Paddle · Cancel anytime with 30 days notice · Pricing is per persona unless bundled
Case studies
Case Study #1 · Email overload
"200 unread emails. The persona handled 160 of them autonomously during a product sprint. The remaining 40 actually needed the founder. That ratio used to be inverted."
EA persona · Founder · B2B SaaS
Case Study #2 · Deal signal
"Business Mindset flagged a 🟢 on a cold LinkedIn DM that looked like noise. The founder almost ignored it. It turned into a $14k contract within 3 weeks."
EA persona · CEO · Creative Agency
Case Study #3 · Sales follow-up
"The Sales Agent persona followed up on 11 warm leads over 6 days without a single prompt from the founder. Booked 4 discovery calls. Closed 2."
Sales persona · Co-founder · PropTech
Case Study #4 · Investor screening
"A VC firm emailed cold. The EA persona qualified them, asked two sharp questions, and had a call on the calendar within 48 hours — without the founder seeing the original message."
EA persona · Solo Founder · Tel Aviv
Frequently asked
What's the difference between Persona and a chatbot?
A chatbot answers questions inside a chat widget — it has no identity, no email, no judgment, and resets every conversation. A Persona is a named employee with a real email address, a Protocol that defines how she thinks and decides, memory of your business rules, and the authority to qualify, decline, or escalate on her own. A chatbot replies. A Persona represents you.
What am I actually paying for?
Four things bundled into one License: the idea (a fully-formed AI employee concept, tested and proven), the architecture (the Protocol system that makes her behave consistently and safely), the service (we build, host, and maintain her — you never touch infrastructure), and ongoing support (we keep her current as your business changes). You're not buying software. You're buying a configured outcome.
Is this a real person or AI?
It's AI — configured, named, and trained to represent your business. To the outside world it reads and responds like a sharp human assistant. You control everything it says and does.
Why can't one persona do every role?
Each persona is Protocol-configured for one role only. A gatekeeper thinks differently to a sales agent. Mixing roles dilutes both. Focused personas perform better — and you can add more as you grow.
Is it legal to use a persona like this?
Yes. AI personas handling B2B communications are legally sound in the US, EU, and Israel. The persona never signs contracts, agrees to financial terms, or misrepresents itself in regulated contexts.
How long does setup take?
14 business days from intake form to live handover. Week 1 is Protocol build and review. Week 2 is QA, testing, and your 1:1 onboarding session.*

* In some business cases — complex industries, custom integrations, or multilingual configurations — setup may extend to 4 weeks. We'll flag this upfront before you pay.
Can it send real emails under the persona's name?
Yes. Your persona gets a real email address at your domain. Emails are drafted, you approve, and they send — from that address, in that name. Replies come back to an inbox you control.
Does it work with WhatsApp?
Currently via screenshot-to-draft — drop a screenshot of any WhatsApp message, the persona reads it and drafts the reply. Direct WhatsApp API integration is on the roadmap.
What's included in the monthly retainer?
Protocol updates, tone adjustments, troubleshooting, QA re-runs, and a monthly performance review. Response within 48h on $99/mo, 24h on $199/mo. Cancel anytime with 30 days notice.
What happens if I cancel?
You keep everything. The persona name, Protocol configuration, and email setup transfer to you on exit. You own the asset. We just maintain it.
Your name. Your rules.
Their problem.
Request access. We configure every persona personally.

Invite only · We reply within 48 hours